As a beginner in the world of internet marketing or website promotion, maybe a lot of friends here who still lay on the term SEO. "What is SEO?” Maybe it is time to keep in your mind. SEO stands for Search Engine Optimization. This term coincided with the birth of a themed web blog in early 2005. Definition of SEO itself is very diverse, if I quote wikipedia.com web, SEO is the process of maximizing the quality of a website business in the eyes of search engines in this regard (Google.com, Yahoo.com, Bing.com, and MSN.com), which aims to get visitors (e.g.: website visitors) as much as possible to your website. The process also varies, ranging from SEO on page and off page SEO. SEO on page , it means doing business to maximize the quality of the websites in your website, by way of doing the layout and good web content and structured, add attributes link and the title of the website content is usually to do a little modification on its html code and much more . Now the major query is “what is seo on-page and seo off-page”? Off page SEO is the opposite of on page SEO. If the on-page SEO, we do it from within our web site, off page SEO is done outside of our website, such as website promotion to classifieds website, registering your website to web directories, social networking sites such as facebook, twitter, and Myspace until the promotion to the blog or to forum2 foreign countries, if your website has a target international visitors. So all those folks who’re eager to know ‘what is SEO” is surprised to know that seo cannot be learned only shortly but must pass through a very long process and you cannot see the results of what you are doing at that moment. So you have to be extra patient and tenacious in learning SEO techniques. Because it can be a powerful SEO currently used to perform optimization in the future is not necessarily a powerful way that is no longer valid due to the changing search engine algorithms. The benefits of search engine optimization is to gain visitors from the search tools. Promotion online world if good at sorting valid keywords will clear traffic from the scanner can be used as a tool of potential customers who want to buy one thing made goods are sold from online store which is housed in a good position on the search engines. A retail company must really helpful when using search engine optimization similar way online advertisement. By applying or using seo professional seo services in retail services certainly growing form of advertising is getting sharper with advertisement capital that can be said is cheaper than renting a power figure of offline advertising. According to the author of SEO cannot be done instantly, but you have to be patient, painstaking, gradual and sustained. In addition to this you should be ready to face the algorithms of search engines that can change at any time and will shake your position on SERP results.